Erin Elflein serves as Experiential Marketing Manager for Watts Brand, bringing 24 years of experience in executing successful trade show strategies. Having previously served on The Exhibitor Advocate’s Advisory Board and Education Committee, Elflein is dedicated to sharing best practices that help exhibitors navigate the complexities of the trade show floor and generate value from their investments.
Brooke Neus a leader in exhibit program implementation at Medtronic, joins the Board with deep expertise in process improvement and integrated solutions. Known for driving efficient, results-oriented programs, Neus is also a passionate advocate for sustainability. She aims to lead a shift toward smarter, more responsible approaches in branded experiences and exhibit design.
Joe Federbush President and Chief Strategist of EVOLIO, contributes over 25 years of event strategy and measurement expertise. Having collaborated with renowned brands and leading trade shows, Federbush specializes in actionable insights that empower exhibitors to maximize their Return on Investment and Return on Experience. His long-standing partnership with The Exhibitor Advocate ensures the organization remains grounded in rigorous industry data.