The 2025 Impact Report highlights the progress, partnerships, research, and advocacy efforts that shaped the year for The Exhibitor Advocate and the exhibitor community. 

Inside, you’ll discover key milestones, industry initiatives, member engagement growth, and the tangible ways exhibitor voices influenced conversations across the trade show ecosystem. From research and education to strategic collaboration with industry stakeholders, this report showcases how collective action is driving transparency, accountability, and long-term success for exhibitors.

Explore the report to see the difference advocacy makes—and where we’re headed next.