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Tools, Resources & POWER for Trade Show Exhibitors


An in-depth conversation about our mission, our member resources, and the real-world advocacy work that's changing how the trade show industry operates.
Tools, Resources & POWER for Trade Show Exhibitors

How does The Exhibitor Advocate actually help exhibitors succeed? What kind of impact can one organization have on an entire industry? In this Trade Show University session, host Jim Cermak interviews The Exhibitor Advocate Executive Director Jessica Sibila for an in-depth conversation about our mission, our member resources, and the real-world advocacy work that's changing how the trade show industry operates.

You'll hear about specific wins for exhibitors—from cost savings on labor rates to simplified regulations to improved data access—and learn how Exhibitor Advocate members are driving these changes. Whether you're considering membership or want to understand the full scope of what we offer, this interview provides the complete picture.

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JOIN A COMMITTEE

Join the movement shaping the future of exhibiting. Whether you’re passionate about building community, creating content, growing awareness, or driving industry change, there’s a place for you on an Exhibitor Advocate committee. Get involved, share your expertise, and make an impact where it matters most.